A campaign to prove that electronic cars are fun to drive

So if you were given this task what would you have done. 

Heres what BBDO Germany, the agency that got this brief did. And they didnt they do it amazingly well.

 

Surely makes it to the list of the most innovative campaigns we have seen.

So did you crack any other idea on this brief. We would love to hear more about it. Pen it down in the comments section.

Checkout how Ford used a game to promote its Park Assist technology in Paris.